1 Our goal
Our whole goal is to make you happy — and the surest way we know to do that is to be crystal clear from the start, so nothing about this project ever comes as a surprise. That's all this agreement really is: the two of us, on the same page, in writing.
Your goal is specific, and we want it stated plainly here so we are both measured against the same thing: one main website that brings your branded companies together under Yarash and reads as institutional the moment someone lands on it — the standard you pointed us to is a site like UBS. This is a general marketing site across a number of your companies. It is not a Registered Investment Advisor site, and it carries no RIA disclosures.
2 What we're building
A new website for the Yarash Group, designed and developed by us on a modern, high-performance platform — fast, secure, and easy for you to edit yourself.
How pages and templates are counted
A page is anything you click through to at its own web address. A page template is a page that is genuinely unique in its design and its editing interface — the pages built on top of an existing template don't count as new templates. So a site with a home page and six division pages that all share one layout is seven pages and two templates.
If the site grows past what's agreed here, the pricing is simple and stated up front: $500 per additional unique page template and $25 per additional page built on a template we've already made. Nothing gets added without you agreeing to it first.
3 The direction we agreed on
You have already seen and approved the direction on the live concept at yarash-group-r4.design.thomasdigital.com, and you have given us your first round of notes through the feedback tool and by email. Those notes are part of this build, not extra work. The direction we are holding to:
- Static pages, not an endless scroll. The home page is the home page. You click through to a section — you do not scroll forever to reach it.
- Primary top navigation with drop-downs for each division, so a visitor always knows where they are and how to get back.
- Institutional tone throughout — large, confident imagery. No small thumbnails.
- Your palette — bold black lines, sky blue, and the red accent line.
- Bright, daytime photography. No night scenes, no dusk, nothing dreary. The image guide in your PDF governs.
- No RIA disclosures. They come off, as you asked.
- Your own branded favicon, using the image you supplied, so the mark on the browser tab is one you own.
The exact page list is confirmed at the kickoff meeting and stays within the 15 pages and 3 page templates above.
4 How the project runs
Kickoff
We start with a kickoff meeting to lock your goals, your sitemap, and who signs off on what.
Content
We handle the heavy lifting. We pull the content off your current sites, write and organize the new copy for every page, and bring it to you for approval — you review and correct rather than starting from a blank page. We'll also help source photography. There are excellent free stock libraries, and where a paid image is the right one they typically run $10 to $30 each — you can buy those directly, or we can buy them on your behalf and bill them back to you at cost. Anything you supply yourself, we'll use.
Design
We design the home page first. Once you're happy with it, we have your fonts, colors, spacing, header, footer and overall look and feel settled — then we design the remaining unique page templates. You give feedback by pointing and clicking directly on the design, and you have unlimited rounds of revision. There is no revision cap on this project. We do ask that you send feedback in consolidated batches rather than one note at a time — that is what keeps the build moving quickly.
Development and launch
We build the site, make every page work properly on phones and tablets, load your content, handle the on-page SEO tagging, and run our own quality assurance across browsers and devices before you ever see it. You then review the finished site on a live preview link, we make your final corrections, and once you approve it we launch.
5 Timeline
This process moves in weeks, not months — that's the whole point of how we work now. We'll give you a firm launch date at kickoff, once we know how quickly content approvals and your photography can come back to us. Those two things, not our build time, are what set the pace. Delays on approvals move the launch date, and we'll always tell you when that's happening rather than let it drift quietly.
6 What we need from you
- Your logo source files and the brand colors you want held to.
- Your image guide — the PDF you sent, plus any further photographs you want used.
- The page list — which companies and divisions get their own page, and what each one says.
- Content approvals — sign-off on copy, and the occasional question only you can answer. We won't need much of your time, but we will need some.
7 Deliverables, goals & guarantees
We agree to deliver the services above. We guarantee the work, and we will keep working on it until it is right. What we don't do is guarantee a business outcome we don't control — search rankings are Google's decision, and how many enquiries you receive depends on your market as much as on our build. Anyone who promises you a number is guessing. We don't offer a money-back guarantee on services already rendered.
8 Your monthly plan — the Foundation Plan
Once the site launches, it needs looking after. The Foundation Plan is $297 a month and it starts when the site goes live — you are not billed for it during the build. It covers:
- Hosting, security and monitoring — we keep it fast, current and online.
- Daily backups.
- Unlimited content updates — send them to us and we make them. Any page, any time.
- Heat mapping — see what visitors actually look at and click on.
- Quarterly redesign requests — every quarter you can ask for as many design changes as you want, and add as many new pages as you want. If you decide a year in that you want the whole site to look different, that is included.
- A real human — Victor and our support team, throughout.
The Foundation Plan is a twelve-month commitment from launch, billed monthly. What happens at the end of those twelve months is entirely your choice — see section 9.
This plan covers the new Yarash Group site only. Any maintenance plan you already have with us on an existing site is separate and is not changed by this agreement.
9 At twelve months — three doors, all yours
When the twelve months are up, you pick one. There is no automatic lock-in and no penalty in any direction.
If you cancel the Foundation Plan at any point after the twelve months, you keep the site either way.
10 Optional — the Market Dominator programme
This is entirely optional and nothing below changes the price you agreed. If you want the site to actively bring you enquiries rather than just receive them, this is the programme that does it.
The rate above — Foundation included free inside Market Dominator — is available on the day this agreement is signed. After that the two price separately at $1,000 and $297 a month. Either way, your monthly plan begins at launch, not today.
11 Ownership & rights
Everything we create for you belongs entirely to you once it is paid for — the design, the code, the content. We retain no rights to it and won't reuse it on another project. If you ever leave, it all goes with you and we will help hand it over cleanly. We do reserve the right to show the finished work in our portfolio and case studies.
We work as an independent contractor, not as your employee, and we're responsible for our own taxes, insurance and equipment. Your domain name stays registered in your name and under your control throughout — we never take ownership of it.
12 Copyright & trademark
For any text, graphics, photographs, logos or trademarks you send us to include, you confirm that you either own them or have permission to use them, and you agree to hold us harmless from any claim arising from materials you provided.
13 Your existing sites
We deliver your new site in good working order and we stand behind it. We are not responsible for your existing sites, or for infrastructure we don't manage — your email service, your domain registrar, third-party systems you connect later. If something outside our build breaks, we'll help you sort it out, but it isn't covered by this agreement.
14 Payment
| Line item | Amount |
|---|---|
| Custom design & development — base build, 15 pages, 3 page templates | $2,500 |
| Content writing, on-page SEO, mobile, QA | included |
| Unlimited rounds of revision | included |
| Due on signing | $2,500 |
| Foundation Plan — begins at launch, 12-month commitment | $297/mo |
Your first twelve months — the build plus every month of hosting, updates, heat mapping and quarterly redesigns — comes to $6,064.
Signing below starts the project and opens a secure checkout for the $2,500.